Native Nuclear - Collaboration-Based Siting
Native American tribes have been historically overlooked and taken advantage of as the United States developed energy infrastructure. With the expansion of nuclear projects in the US, our client saw this as an opportunity for indigenous people to finally have a seat at the table. They just needed to tell their story.
Working with Self Brand Studio, we created a short film and social cut-down. By demonstrating the client’s commitment to their native roots above all else, we developed a compelling narrative to initiate a shift in conventional perception.
The final edits were seen by members of Native Tribes across the states, as well as leaders within the department of energy.
Credits
Instituto PremieRpet Team
Marketing Analyst: Julia Madeira Silveira
Cake Team
Executive Producer: Gabriela Leal
Director: Gabriela Leal
Cinematographers: Anna Julia Santos e Leonardo Rudá
Editor: Daniel Junqueira
Production Assistant: Mirela Amoedo